I’ve purchased many carriers and been unhappy with them or my baby hasn’t liked them. Since birth my baby has wanted to be held alllllll day. She’s 16 months now and nothings changed. My clingy toddler has reached 99th percentile for height and weight and this mommas body is SORE from constantly carrying her without support. I’ve seen many different brands of similar carriers to this one but they were all synthetic materials which was a deal breaker for me. I love that this carrier is completely natural fibers, even the strap, and that the seat of the carrier was plenty big. When I put it on for the first time I nearly cried. The relief!! 🥹 I can’t recommend this carrier enough. Fast shipping, extremely high quality product that I use literally every day, and even my toddler gets excited when she sees it because she knows it’s snuggle time 🥰 I’m so thankful for this company for having high standards and making a product that makes a very hard job a little bit easier.